Amanda Horowitz

Amanda Horowitz is the Chief Marketing Officer at Midwest Vision Partners, where she oversees Sales, Marketing, and Pricing Strategy. She brings a cross-functional background in finance, operations, and go-to-market strategy, with a focus on building scalable growth. Amanda began her career in finance, advising startups and mid-sized companies across the Bay Area. She later joined a healthcare SaaS startup to build out its finance and operations functions, and then a public biopharma company to evaluate and refine its compensation strategy. Before joining Midwest Vision Partners, Amanda led Business Development and Marketing at an EdTech company, where she launched new marketing strategies and streamlined the sales funnel to improve lead conversion and drive growth. She holds an MBA from Northwestern University’s Kellogg School of Management and a BS from the University of California, San Diego. Originally from Los Angeles, Amanda now lives in Evanston with her partner, cats, and dogs. Outside of work, she enjoys woodworking, playing basketball, and—admittedly—watching reality TV.